Open Letter to Fruitmarket, published 02/02/2024

We, as members of Edinburgh Zine Library (EZL) and organisers of Edinburgh Zine Festival (EZF), are writing to highlight and condemn Fruitmarket’s silence in the face of on-going genocide, and their current funding relationship with investment firm Baillie Gifford.

In particular, we wish to address Bailie Gifford’s direct connection to the following companies: Booking Holdings, Cisco Systems and Cemex. These companies own businesses involved in illegal Israeli settlements in occupied Palestine and are condemned by key human rights organisations including the United Nations, Human Rights Watch, and Amnesty International. The 2023 Don’t Buy into Occupation report names Baillie Gifford as one of the top 50 European investors who manage or hold bonds and shares in the 51 businesses condemned for their active involvements in illegal Israeli settlements. This falls into a wider pattern of unethical investment by Baillie Gifford, including investments into fossil fuels that prompted the 2023 walkout by authors at the Edinburgh International Book Festival.

Baillie Gifford uses the sponsorship of cultural venues like Fruitmarket to artwash their activities and attempt to protect their public image, benefiting from a reputation as a philanthropic funder of culture in Scotland. By accepting funding from Baillie Gifford and not challenging their investment activities, Fruitmarket is complicit in this. If we continue to organise EZF in collaboration with Fruitmarket without challenging this, we are also complicit in this.

Fruitmarket is a leading arts and cultural institution in Scotland. As a platform for and collaborator with Palestinian artists, we believe Fruitmarket has a duty to speak out against the ongoing genocide, which involves the systematic destruction of Palestinian cultural heritage. We call on Fruitmarket to address their relationship with Baillie Gifford by calling for divestment from companies profiteering in Israel, and stand in solidarity with Palestine through a clear public statement. 

We ask:

  1. Baillie Gifford to immediately divest from holdings in Cemex, Cisco Systems, and Booking Holdings.

  2. Fruitmarket to immediately pressure Baillie Gifford for divestment of holdings in Cemex, Cisco Systems and Booking Holdings, and to cease accepting all future funding from Baillie Gifford if they do not. 

  3. Fruitmarket to immediately reaffirm their commitments to their ‘Equalities, Diversity and Inclusion Statement’ by recognising the struggle for Palestinian liberation as inseparable from ‘champion[ing] the rights of people from marginalised groups, including people who experience racism, disabled people, lesbian, gay, bisexual and trans people, women and girls, people from low income backgrounds, working class, and older people.’

We have enjoyed a mutually beneficial relationship with Fruitmarket, and would like to continue to organise Edinburgh Zine Festival in partnership with them. However, we will not be continuing this partnership without Fruitmarket making clear their support for Palestine, and leveraging their relationship with Baillie Gifford in line with all the above demands. 

Signed, 

Edinburgh Zine Library

Jasmine Hide, Edinburgh Zine Library member

Natifah White, Edinburgh Zine Library member

Catherine Cable-Chandler, Edinburgh Zine Library member

Emily Winthrop, Edinburgh Zine Library member

L Cooper, Edinburgh Zine Library member

Mich Okada, Edinburgh Zine Library member

Co-Sign Via This Google Form

Co-signed, 

Rachel Brand, EZF2024 Tabler

Hannah Corsini, greenbeanzines, EZF2024 Tabler

Leah Cameron, EZF2024 Tabler

Fear of Making Art Press, EZF2024 Tabler

Fiona Robertson, EZF2024 Tabler

Roz Leahy, EZF2024 Tabler

Steven Fraser, EZF2024 Tabler

River MacAskill, EZF2024 Tabler

Sarah Davidson, EZF2024 Tabler

SK Schäfer, EZF2024 Tabler

Tanya Floaker, The Indie Connection

Flore Gardner, EZF2024 Tabler

Rebecca, EZF2024 Tabler and member of Catalyst Collective Workers Coop 

Ruadhán Ó Donnaile, EZF2024 Tabler

Eláir Ní Thuama, EZF2024 Tabler

Cassidy Ferrari, EZF2024 Tabler

Sidney McLeod, EZF2024 Tabler

François Giro, EZF2024 Tabler

Vicky Stevenson, EZF2024 Tabler

Savannah Storm, EZF2024 Tabler

Alex Warner (koolkatwarner) EZF2024 Tabler

Michael Lewis, EZF2024 Tabler

Kyle Lunneborg, EZF2024 Tabler

Hazel Terry, EZF2024 Tabler

Mack Sproates and Shevek Fodor, Terrifyingly Wholesome, EZF 2024 Tablers

Crystal Bennes, EZF2024 Tabler

Dandy Gardner, EZF2024 Tabler 

Nicola Grierson, EZF Attendee

Jan E.A

Hidden Ink Child, Poet

San Alland, Writer

Hrishitonoy Dutta and Radhika Rao, Uppu Collective, EZF2024 Tabler

MUCK (Must Use Critical Knowledge), Hosted zine workshops at Fruitmarket 2021

Rachel McBrinn, Zine Maker

Linden McMahon, Zine Maker

loll jung, Writer and EZF2024 Participant

Emma M Wierda, EZF Volunteer and Maker

Debbie, Edinburgh Resident

Jo David, EZF Attendee

Sky Su

Co-Sign this Letter via This Google Form

Further info:

17 December Ferret Article